The Bow Tie Funnel: How Forward-Thinking Organizations Optimize for Growth - In The Know
Visualize your sales pipeline stages with this simple, easy to read chart. Change the chart title (include the date or time period of the data). Dating/Relationships Sales Letter Bonus Trial Offer Eben Pagan. Follow Eben's use of bullet points - telling them what they will learn & how they will benefit, but never giving away any secrets. Eben overwhelms the visitor with bonuses. Use our sales funnel templates to create a visual chart of your sales process. you can multiply this by the value of each deal and thus find out how by stage, Pipedrive will organize them by their expected closing date.
For your visitors to do that, they have to trust you, your store and your products. This is less expensive to create than video presentation and many prefer for reasons of cost.
Most have a simple scroll of a model wearing the product. A size guide or measurement chart is a simple way to get rid of size concerns among website visitors. But it is more useful to solicit feedback from those who bought. A buyer who provides details about the size and suitability is more credible than any tool. Show Photos of The Product Directly From Buyers Feedback is useful, details about size are also useful, but a picture of the product on the buyer makes all the difference.
Some products have hundreds of reviews and dozens of photos from clients, making new visitors trust the shop and be interested in the products. Implement Quick View on Similar Products Similar products are offered in most shops in the idea of cross- or up-selling. But very few choose not to bump the visitor on different pages of a product and provide a quick view.
In the window that opens you can see everything you need. The quick view window is a full shopping experience in a popup, with all the info you need to make a purchasing decision. Why are conversion funnels important?
How to Build a Conversion Funnel that will Double your Conversions
What could you do? Set up cameras and watch the recordings as the crowd is walking through the store? Hire people that will stand tall and ask people questions like: Understanding how your potential customers are interacting with your store is one of the most efficient methods for increasing your sales. To implement a Conversion Funnel, we will use 2 of the best conversion funnel tools: Technically, list building happens further down the sales funnel.
This takes you down to the level of unsolicited mass cold emailing, a. Getting new people to read your content passes through the ones that are already likely to dig and share your it.
As soon as you finish a new piece of content, go all out on distribution.
How To Create A Sales Funnel That Sells - Building it Stage by Stage
Send it out to your email list. Send it out to your Facebook bot subscribers. Run your content as Facebook Ads to any audience that may be relevant. Use paid traffic to fuel organic traffic and build your lists. Submit your content to relevant directories with big audiences. In my case this is GrowthHackers. Zest is a Chrome extension for marketers with curated articles.
See the guy on the top-left? You can use Quuu to automate sharing great articles relevant to your niche on your social media channels. The articles that get into your feed are curated from the input the guys at Quuu get from QuuuPromote.
If you want your articles to be automatically shared by influencers from all over the world, submit your article there. They mean that in a good way.
At least I think they do. This is no coincidence. I designed it to be that way. Put a face to your content by being everywhere your target audience is. People buy from people they know, like and trust — give them the opportunity to build that kind of relationship with you. Serve your helpful content with a friendly face.
I connect with prospects on LinkedIn.
- About TruConversion
- Why Use A Funnel Chart?
- Key Takeaways
I also follow them on Twitter and on Quora, lots of them follow me back. Sounds a bit stalky? Besides, platforms like LinkedIn were conceived for this purpose: Growing an online network is about connection, value and nurturing. The principles of human rapport building apply everywhere. You can avoid being weird by letting them take the first step. Only connect with people who have given you some kind of signal your value resonates with them: One of the best pieces of advice I can give you here, is to treat every profile you have on the internet as a landing page.
Similar to how you optimise landing pages to get people to sign up or perform another kind of action, you can optimise your landing page to maximise follow-back ratio. This is about headline, tagline, profile picture, background picture and everything else you have available on a particular profile page. Establish yourself as a giver, a helper, a creator without diluting your own personality. Above all, you need to come across as authentic and valuable.
Periodically automating this may however cause you to lose momentum with a prospect. Reaching out after an email exchange solidifies the young relationship and keeps your prospect warm. A little trick that can help out here is to link your LinkedIn in your email signature.
In case you want to turn it up a notch: Establish yourself as a helper and a giver. Someone people can easily connect to. Once someone is in your LinkedIn network, you can also nurture them on Facebook running ads with your content. You can turn these into a custom audience to run Facebook ads to. Consistently providing value on different platforms at the same time is a great way to quickly build up your know, like and trust factor.
A customer relationship, for example. The answer is simple: In order to go all-in on mindful work like creating value and building human connections, you need to outsource as much mindless work as possible. Take advantage of that. Have the robots take care of the robot work so you can focus on stuff that matters. The one tool you should know about here is Zapier. The idea is pretty simple: You can create a flow where a specific trigger in one app triggers an action in the other one.
This notion goes beyond the stage of awareness. We use Mailshake to automate our email outreach. CSV files with data every time again. You can just as easy have Zapier take care of this for you.
The most basic example here would be to use Zapier to hook up Mailshake campaigns to a Google Sheet. A more advanced example: For more in-depth examples and steps for automating lead influx into Mailshake, plus many more think automated lead generationcheck out this guest post I wrote over at the Mailshake blog on Outbound Sales On Autopilot: Personalisation is about getting the right value and message to the right person. Segment lead lists on characteristics like role, industry, company size and then match these lists to a piece of value that is perfectly aligned with them.
Further up in the sales funnel, but worth mentioning while in the realm of automation: Think beyond processes that are directly linked to your sales funnel: Interest Somebody clicked on your link and is now on your landing page. A prospect clicking through to your landing page is like a first date.
But the game is only just beginning: Whatever you want to call it. Interest only becomes real once you manage to capture it. Empires have been built on email lists. When people opt-in to your email list, they give you the permission to contact them with value. The game is on. Building email lists is typically done using lead magnets. The problem with bombarding people with such a lead magnet is that it can feel deceptive. If you are going to spend the money to run a PR campaign, your site must be up to date and functioning like a well oiled machine.
Your sales funnel should be rigorously tested or at least put together by a professional who knows what they are doing. Social Media Many companies find success by building up a fan base on social media. While Facebook is a good platform for sharing content and ideas, think further afield to Twitter and Instagram.
These two social media sites are not content heavy which means they are perfect to run in conjunction with your blog marketing.
Alternatively, if you wanted to skip the blog idea altogether, they are a great way to still let the world know you exist. On Twitter, stick to indirect marketing. Instead, you want to share a variety of content from around the web that is relevant to your product or service.
For example, if you run a marketing company share content about landing pages, the latest tech gadgets etc.
Original Double Your Dating Sales Letter from Eben Pagan (David DeAngelo)
Then once you have built up a following, you can slowly start to introduce some of your own products and services. The same applies for Instagram.6 Funnel Optimization Strategies Guaranteed to Double Growth - Neil Patel
This social platform uses just images to help engage fans. It can be highly effective for certain industries such as cosmetics, fashion, beauty, food and more. Be creative, try different strategies. SEO Search engine optimisation is a little bit of a dark horse in the marketing world. There are basic SEO rules to follow, however what it really comes down to is quality content.